Although you may have heard it said that answering user queries is key to improving conversions, how does it translate into practice? According to SEO statistics, a website that answers users' questions quickly and offers easy access is more likely convert visitors. Users who use mobile devices prefer websites that can answer their questions quickly. Therefore, it is important to make it easy for them to find the information they are looking for. Your content is not the only thing that matters. A website that takes less than five seconds to load is a clear winner.
Google users are most likely to use mobile search when searching for information.
Google SEO stats are used by mobile users in three different ways. The first is mobile search. More than half the smartphone users came across a new business or product. Websites optimized for mobile are more likely be found by new visitors. Finally, 53% more smartphone users do local searches at home than 76% of desktop or laptop users. These figures make mobile SEO statistics particularly valuable for local business owners.
Content strategy plays a key role in SEO
For SEO strategies to increase organic rankings, it is important to have strong content strategies. Google can evaluate other factors that are not directly related to content but cannot rank your site highly if it does not have high-quality content. A well-designed content strategy can improve your website's ranking in search engines and help to attract more visitors. It also helps you generate leads and converts. Here are some important tips to implement a content strategy to boost your SEO.
Link building is a big problem
These stats show the importance and value of link-building. Although only a tiny percentage of websites will make Google's first page, these sites are the most important. Websites on page two have a smaller chance of getting organic traffic, but they still have the potential to get impressions. Nevertheless, 56% of businesses allocate less than a quarter of their marketing budget to link building.
Google is more likely to rank video content higher on page one
It's no secret video results appear more frequently in Google's search result results. Nate Elliot of Forrester compared video results to organic search queries in a recent blog post. Videos indexed by Google have a 50-times higher chance of showing up on the first page than text content. But what is the secret to this trend? It's much more complex than Google's algorithm.
Featured snippets have a higher trust rating
Featuring snippets are becoming more trustworthy in SEO stats as Google continues to test various content strategies to ensure users get the best possible search experience. These snippets are responsible for 28.2% clicks, giving them a competitive advantage. Are they better than organic listings, however? These are just a few reasons featured snippets can be better than organic listings. Here are their advantages and disadvantages.
FAQ
What's the time frame for PPC Advertising to produce results?
Paid search results take longer than organic search results because there is no natural flow to them. A person searches for something and expects to see the most relevant results first. Paid search results must work harder to convince people that they should pay money to advertise on their site.
Why SEO strategy is so important
SEO (search engine optimization) has the main purpose of increasing traffic to your website by getting as many people to find you using Google.
Search engines such as Google, Yahoo!, Bing, and others store information about websites on servers called "crawlers," which send this data back to the company's central database. This allows them to index web pages and make search results.
People will click on your links and visit your pages if you appear high in the results. This means that you won’t be found in searches.
The most effective way to ensure your site gets noticed is to rank highly in all the major search engines. Two main ways to do this are paid advertising and organic links.
Paid Advertising – Paid advertising is when companies pay per click to have their ads appear higher than other sites in search results. These ads can include text ads, banner ads, pop ups, ecommerce widgets, and more.
Natural Organic Links: These are links where you have created a great site over time, and gained trust from your industry. Over time, links are built naturally through guest posting, commenting on other sites, and so forth.
You must continually invest in both types of marketing to stay ahead of your competition.
Is It Worth Paying For Backlink Services?
Backlink services allow companies to purchase links to their websites through paid advertising. These links will be placed by other websites who wish to send people to their site. They can be purchased using either cash or a credit card.
Statistics
- Deleting those 10k pages is one of the main reasons that he improved his site's organic traffic by nearly 90%: (backlinko.com)
- Which led to a 70.43% boost in search engine traffic compared to the old version of the post: (backlinko.com)
- These guides are designed and coded 100% from scratch using WordPress. (backlinko.com)
- And 90%+ of these backlinks cite a specific stat from my post: (backlinko.com)
- Sean isn't alone… Blogger James Pearson recently axed hundreds of blog posts from his site… and his organic traffic increased by 30%: (backlinko.com)
External Links
How To
How can I tell if I'm doing SEO well?
There are several ways you can tell whether or not you're doing great SEO:
-
Your bounce rate should never exceed 30%. This means that users will abandon your page without clicking any other link. A high bounce ratio means that your audience does not trust your brand, or is not interested in the products you are selling.
-
Multiple pages are visited by visitors to your website. This indicates that people are actively engaging with your site, and finding useful information.
-
Your conversion rate keeps improving. This is because your audience is becoming more aware of your products or services and wants them to buy them.
-
Your average time on site is increasing - people spend longer viewing your content.
-
People are searching more - this indicates that you're doing great in SEO.
-
This means that you are getting more social media shares - it shows that others are sharing your content and reaching new audiences beyond your own followers.
-
Forums are receiving more comments - this is a sign that people respond positively and favorably to your work.
-
Increased engagement means more likes and tweets around your site, as well as shares, shares, likes and likes on posts.
-
Your rank is rising in SERPs, which shows that your hardwork is paying off.
-
You are getting more leads from your website. This is an indication that people have found you website organically, and are now contacting me.
-
Your sales are growing. This means that people who come to your website looking for products and services are now purchasing them.
-
Your blog post receives more views/comments which indicates that people find your content informative and useful.
-
More people subscribe to your email newsletter means you have earned their trust enough to allow them to receive updates on your business.
-
The sales are increasing - this means that people are liking your products and are willing to pay more for them.
-
Your social media followers are higher, which indicates that your fans are more likely to share your content or engage with you.
-
You are getting more PR mentions. This shows that journalists are talking online about your brand. This can increase your company's visibility and your reputation.
-
You're being recommended more often - this shows that other companies also recommend your brand.
-
You will see people returning to your website over and over again. This shows that your customers are happy with the work you do, and they will return for more.
-
Your competitors are losing market share - this means they didn’t invest as much in their SEO campaigns.
-
Your brand's image is changing - this shows that your brand is becoming popular among a new group of customers.